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How to Use Google Plus in Your Business

Google is often regarded merely as a search engine even though it is also a social media site that offers connectivity both for social and business purposes. This is probably due to the fact that most of us recognize Facebook and Twitter as the standards when it comes to social media tools. However, Google Plus has been ranked as one of the top social networking sites when it comes to both social and business purposes for many reasons. Among these reasons is the advantage it presents when it comes to managing your business and social interests in terms of circles.


Basically, Google Plus provides you a well-organized way of following your interest which in return offers an easy way for your followers to follow you. However, the management of circles can sometimes go crazy and out of control just like with other social media sites. There’s no need to fret though as there are effective management practices that can be added to your strategies to improve your business. As online entrepreneurs, potential customers are our target. Thus proper management should be included in our plans especially when you’ve reached a huge number of circles in your business.


  • Choose Your Followers – although you need a large number of followers in order for your marketing reach to be effective, you don’t have to add everyone who adds you. Basically, the only followers you have to accept and add on your circle(s) are those who are potential customers. People who are really into your niche are the only followers you need to add. Those who are just looking for friends or those who are only looking for more circles should be ignored. This is one way of effectively managing your circles on Google Plus.
  • Organized Home Stream – another good way to maintain a manageable circle is by organizing your home stream. You can organize your home stream by dragging the slider from left to right depending on your preference. Dragging it to the left prevents posts from the individuals who are in your chosen circle to appear on your home stream. Once dragged to the right position though, all of the posts will be seen. Position the slider depending on your preference. This will vary from person to person.
  • Remove Followers or Mute Posts – in case things got worst and you want to organize your circle, the best thing to do is to remove annoying followers or mute their posts. This will prevent you from going crazy with their irrelevant posts.


Managing circles on Google Plus is fairly easy as long as you know what your plans and purposes are. Don’t waste your time and never accept followers who are not really interested with your brand, products and services. Use the tips provided above in order to manage your circles properly without going crazy.